Monthly Archives: January 2013

It Never Was You is ready to (indiego)go!

It Never Was You will be released some time in April. Yep, that’s a month later than previously announced, but having looked at the lead times, I realised I was being a little hasty and have had to put it back by a few weeks.

I know that will come as a blow to many readers who are waiting patiently to read it. However, there is a way to get your hands on a copy early. Want to know how? Then read on…

Want to get hold of It Never Was You before anyone else?
Click here to head to the campaign and grab the perk!

In order to give It Never Was You the launch it deserves, I’ve put together a crowd funding campaign on indiegogo.com.

indiegogo is a great place where all sorts of people from around the world are raising money for all kinds of concerns. From film makers trying to get their latest project off the ground to charities raising awareness of their cause, it’s full of inspiring stories and projects and well worth a browse.

Publishing the Cypress Branches trilogy is a labour of love for me, and it’s something I do without the aim of making a profit – in fact, I’ve ploughed a lot more money in than I’ve got out. The reason I do it is because I’m determined to see William’s work in print. That vision, and this project, costs money, and that’s where this campaign comes in.

Last year I was able to fund a print run and the beginnings of a marketing push for Pegasus Falling using my own funds before selling one book. This year, I was facing the possibility of having to launch It Never Was You without any funding available. Whilst I would have been able to launch the books by making them available as an ebook and via print-on-demand on Amazon, I would not have been able to distribute them to a wider audience. That would mean that I would not be able to supply the shops which stock Pegasus Falling with stocks of its sequel, or send copies to journalists, reviewers and bloggers. Not the best way to keep the momentum going! By creating this campaign, I should be able to give It Never Was You the push it deserves.

So why indiegogo? 

One of the great innovations of the site is something they call “perks”. Perks are rewards which people can claim in exchange for a contribution. Film makers provide anything from a DVD of their finished movie to the chance to go on set during filming. Charities offer a warm fuzzy feeling or priority booking on fundraising events.

I’ve made one of the perks of contributing to the Cypress Branches campaign being able to get your hands on an advance copy of It Never Was You. Depending on your budget (or your preference!) you can request an ebook or paperback copy as a perk, sent to you as soon as the files are ready / the books are printed in mid March, and before they appear on Amazon or in the shops. By grabbing one of these perks, you’ll get a copy at the same time as the review copies go out, and be amongst the first to read it.

It’s the perfect solution, I think. I can raise funds to ensure that I can give It Never Was You the perfect launch, and also make sure that all you lovely lot who have supported me over the past year or more get the chance to read the book sooner. (And enjoy the bragging rights!)

If you’re feeling generous and fancy treating yourself to an extra special perk, there is also the chance to own a copy with a personal handwritten note from me inside, or a rare copy of the hardback edition featuring the original manuscript we printed back in 2009 or even get your name added to the acknowledgements page.

Whatever way of contributing you choose, you can be sure that every penny raised will go towards getting William’s books into print. I’ve set the target at £2,000. This will pay for an initial print run of It Never Was You, a second run of Pegasus Falling and a big marketing push to get sales going.

The great thing is that we can keep raising money, even if we reach the target before the end of the campaign. If we can smash the target, I’ll plough all the extra money straight back into the project, starting work on Part Three of the trilogy as soon as possible.

If we don’t reach the target, I will still receive around 90% of the funds pledged (indiegogo raise their fees to 9% if you don’t reach your target). Whilst this would be less than ideal, it will still mean that I can go ahead with launching It Never Was You – but the print run may have to be postponed or curtailed and the marketing will be much scaled back. This would be sad. Let’s not think about it.

Spread the word…

The success of the campaign very much depends on how far we can spread the word. If you’d love to see William’s trilogy taking a significant step closer to completion, then please help get the word out there by heading to the campaign page and using the “share this campaign” tools. You can “Like” it on Facebook, send a tweet, do whatever you do on G+, share on your blog or website, send your friends an email or do all of the above, all from within the campaign. You can also post comments, check for updates and brag to your friends that you’re helping William get his books printed.

And the cool thing is that the more of us who share, the greater chance we have of raising the profile of the campaign on indiegogo itself! They use an algorithm which measures a campaign’s success and attributes it a “gogofactor”. The higher the gogofactor, the higher up the campaign goes in the listings, and the better chance it has of being spotted by others using the site.

I won’t be releasing any copies of It Never Was You to general buyers until the official launch date. The only way to get a copy before then is to contribute to the campaign and request the perk. Then you’ll not only get that warm fuzzy feeling from knowing you’re helping me get William’s books out there and into the hands of the audience we all know will love them, but you’ll also be able to read them before anyone else! Now there’s bragging rights!

Head to the campaign page now, grab your perk and get sharing! 

As ever, happy reading, everyone and thank you all for your continued support!

COVER REVEAL: It Never Was You

It is with great pleasure, and a lot of excitement, that I can reveal the front cover image of It Never Was You, part two of the Cypress Branches trilogy.

I’m pretty pleased with it. It’s a very powerful image and captures the essence of what It Never Was You is all about – a powerful love story set against the backdrop of post-war Liverpool.

Remember the images this cover has been derived from (click here for the post)? It’s taken a lot of hard work (and steep learning curves!) to turn those images into this cover. Thanks again to our wonderful actors/models, Mark and Geri, the photographer Dewi, stylist Becky, Katie our host for the day, and everyone else who helped with the photo shoot. It was a great day and I hope you agree when I say I think it was well worth the effort.

“Yeah, yeah, but when do we get to read it?!” I hear you all crying. Well, there’s not long to wait now. The book is being proofread at the moment, and the finishing touches will be made to the paperback and the ebook in the coming weeks.

There’s no exact launch date yet, but I’m hoping that advance copies will be available by early February with a full-blown launch in March. I’m doing things a bit differently this time, and I’ll be posting more information about our launch campaign and how to get hold of your copy in the next couple of weeks.

This blog is the best place for news and updates which I’ll be posting throughout January and February, so why not subscribe to get the latest updates directly in your in-box the minute they’re posted? (Click on one of the “subscribe” options in the panel on the right.)

So what do you think? Feel free to comment below and let me know your thoughts.

Happy reading!

Mike

2013 and all that – what to expect from the year ahead

2012 was a year of change for me. I left a job which I’d been doing for 10 years to concentrate on publishing the trilogy, I moved house…twice, studied a bit and learned a hell of a lot about an industry which I didn’t have much of a clue about before I started. It was a year for learning, for trying new things out, reaching out to new people, making friends, making mistakes, getting better at what I’m doing and figuring out how to achieve what I want in the future.
This year is bound to be different. It will be a year of building on the foundations which were laid last year, of learning from those mistakes I made, making the most of my new connections and moving the Cypress Branches project forward. It should be an exciting year, and I have high hopes for a successful and prosperous one, but my approach will have to be different.
2012 was kind to me in that I found myself in a position where I could afford to take time out of work to concentrate on Pegasus Falling. But I’m going to have to move forward with a lot less time and money available.
I have always been realistic and never expected to make much, if anything, from this project, and sure enough, I haven’t. The most important thing was to do justice to William’s work and get the books out there so that people could read them. I’m now well over half way to making that happen. 
Much as I’d love to, I won’t be able to work on the books full-time, as I have done this year. I wish I could, but if you think that publishing a book will lead to instant millionaire status and the easy life, then think again. It’s been a tough slog this year and there have been virtually no financial rewards to speak of.
The pot of gold which I found myself with last year was never going to last forever, and I no longer have the luxury of being able to treat the Cypress Branches as my job. I need to return to paid employment, which means going back to working on the books part-time.
The year I have spent foundation-building has been important and I’m certainly glad I did it. It means that there is an audience for the books, which will hopefully continue to grow, and that I’m now in a position – 10 months after the publication of Pegasus Falling – to publish It Never Was You. Considering it took the best part of three years to get Pegasus Falling off the ground, because I was doing it in fits and starts between work contracts, I’m very pleased with that kind of progress!
So, it’s hi-ho, hi-ho and back off to work I go. And I’m glad, actually. As much as I’ve enjoyed working from home and being my own boss, I do miss the work routine – especially the commute. (Call me mad, but it’s true. Honestly, last year was dire from a reading point of view. I always read on the train, and because I wasn’t commuting, I virtually stopped reading. I’ve now got a TBR pile that’s about to collapse and I’m looking forward to enjoying my morning and evening read again.)
But that doesn’t mean that the Cypress Branches project is on hold. Oh no, there’s plenty to look forward to! I’m now looking forward to building on those foundations laid in 2012 and starting to add bricks and mortar over the coming months.
So, what is the plan?

The blog

I’m planning to make much more use of the blog this year, and to create more exciting content for readers of the books. I’m hoping to post much more frequently – at least once a week, on average – and with content which is much more relevant to readers.
I’ve got plenty of ideas in the pipeline which I hope will allow readers and fans to find out more about William and his writing. There are plenty of themes to explore, characters to profile and history to delve in to, and my aim is to build up a collection of interesting articles and resources which readers can dip in and out of to enhance their reading experience.
To help readers find the posts, the pages (which you may have noticed popped up on the site just before Christmas) will be updated with links and I’ll look into adding “further reading” links to the bottom of posts, should readers want to continue exploring. The plan is that over the course of the year Pegasus Falling and It Never Was You will both have the beginnings of an extensive archive which (hopefully!) readers will find valuable.
I’ve got reading groups as well as individuals in mind here, and if any of you have got any suggestions, please do get in touch.

It Never Was You

I am on the cusp of announcing the details for the release of It Never Was You – part two of the trilogy. The paperback and ebook will be released in late February, but keep an eye out for posts in the run up to the release date which will include the cover reveal, extracts and an exploration of the themes.

Part Three

Although Part Three of the trilogy is still nameless and still requires a lot of editing, it is still my plan to release it later this year – hopefully in time for Christmas. That seems a long way off, but it’s actually a very tight deadline! I’m certain that when people have read It Never Was You, they’ll be baying for Part Three, and I don’t intend keeping them waiting too long. It will be an exciting day when I can say that William’s trilogy is finished, and I don’t want to wait either! Once It Never Was You has been published and the initial publicity push has quietened down, I’ll be ploughing straight on with Part Three. (The first job will be naming it!)

More interaction

I wish that William was able to interact with his readers personally, but alas, that is not possible.
As William’s grandson, and his publisher, I’m very keen to interact with more and more readers on his behalf. I’d love for readers to be able to get to know him better, and I’ll be writing a number of articles to allow that to happen over the coming year.
In the mean time, I would love to hear from you, so get in touch if you have a question, have something to share or if there is something in particular you’d like to know more about William and his books.
I’ll be keeping in touch with the brilliant bloggers I got to know in 2012, and I’m aiming to get to know even more over the next 12 months. The indie publishing game is all about networking, and I’m hoping that with the new content on the blog, more interaction on various forums, as well as the completion of the trilogy, I’ll be able to connect with more and more readers.

Social Media

Facebook, Twitter and Goodreads have all been brilliant for connecting with readers and other authors, and I plan to continue ploughing that furrow through 2013. If you haven’t already, please follow / like / add us wherever you find us.
So, that’s the plan. Now to put it into action!
First up, look out next week for a very exciting post. I’ll be revealing the cover image of It Never Was You. Can’t wait!
Happy reading…
Mike

Happy New Year!

Happy new year, everyone! As ever, this is a time for reconciling the old, and thinking about what will happen in the year ahead.

Last week, I took a look back at some of the highlights of 2012 on Facebook and Twitter. If you missed it, here are the links to the highlights. They include posts from this here blog, some reviews from amazing blogs from both sides of the pond, and a series of interviews I did as part of the Best Indie Books blog tour in September. They’re all well worth a read, so feel free to look around. 

Tuesday 18th December: We started with one of Pegasus Falling‘s best reviews, courtesy of Zohar at ManOfLaBook.com
Wednesday 19th December: Author Juliette Hill’s interview with yours truly from September’s #BestIndieBook Festival
Thursday 20th December: Award-winning author Melissa Foster’s article about the power of cross promotion, and the huge success of the #BestIndieBook competition.
Friday 21st December: Another great interview with Mike by Amanda 
Socci on her blog, SocciWriter
Saturday 22nd December: The day Mike was invited on to Nick Coffer’s show on BBC Three Counties Radio to talk about Pegasus Falling

Sunday 23rd December: A look at the fantastic response the book has had on Goodreads. Check out some of the great reviews readers have left.


Monday 24th December: Anne Cater’s wonderful review on her brilliant blog, Random Things Through My Letterbox. If you haven’t seen Anne’s blog before, it’s well worth a look. Earlier in the year, one random thing
landing on Anne’s doormat was Pegasus Falling. As you can tell from the
review, I think she liked it!


I’ve said it before, and I’ll say it again. I owe a huge thank you to everyone who read, reviewed, commented on, hosted and supported the book throughout the year. I could not have hoped for a better reception to William’s work, and I certainly couldn’t have made 2012 such a success without the myriad of people who gave up their time to help us out. I wish I could have included all links to all reviews here, because frankly, every single one means a heck of a lot. 

So what of the future? Well, tomorrow I’ll be posting about what you can expect from acute Angle books in 2013. 2012 was quite spectacular in many ways, and with the second and third instalment of the Cypress Branches trilogy due out this year, 2013 promises to be even better.

Stay tuned!

Happy reading,
Mike